India Away-From-Home Tissue and Hygiene Market Giants Spending Is Going to Boom

MarkNtel Advisors has released a research report on the India Away-From-Home Tissue and Hygiene Market Size, Share, Analysis, Research, Report 2028. The research segment utilizes efficient methodologies to convey sales and revenue forecasts for the specified years, enhancing user understanding and supporting well-informed decision-making. Through a combination of qualitative and quantitative data, this report comprehensively addresses significant changes, gap analyses, emerging opportunities, trends, industry dynamics, and competitive challenges. To familiarize both existing businesses and new entrants with the present market scenario, the report delivers detailed growth prospects for the industry and concise insights into competitors.

India Away-From-Home Tissue and Hygiene Market Insights:

The India Away-From-Home Tissue and Hygiene Market is projected to grow at a CAGR of around 6.8% during the forecast period, i.e., 2023-28.

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Key Trend: Inclination Towards the Recycled Tissues to Gain Traction

Conservation of paper & trees has been a key initiative laid down by the government of India, owing to which the residents of India are becoming more & more aware of sustainable options. However, to upscale & engage more consumers, the brands are launching the products such as recycled tissues, etc., that serve as an environment-friendly solution. These new & innovative product ranges by the companies such as Eco & Close and various others are gradually gaining traction due to the surge in the adoption of sustainable & eco-friendly hygiene products.

The demand for these products majorly arises from individuals since they are equally participating in the “Conservation of Paper & Water” movement and are acting as responsible Indian citizens. Hence, the growing sustainable innovations in the AFH tissue category to engage more consumers are driving the AFH Tissue and Hygiene market in India.

Possible Restraint: Installation of Hand Dryers in Hotels/Airports to Impact AFH Tissue

Nowadays, more consumers are aware of how their daily habits impact the environment & what they can do to make a difference. Therefore, individuals are gradually inclining toward more sustainable solutions. The government of India is also encouraging the residents of the country to save natural resources by launching several initiatives such as Go Green Initiative, Clean Paper Initiative, etc., and is running campaigns to conserve water & paper.

Owing to these initiatives & plans, several government offices as well as private firms are going paperless & are installing hand dryers at buildings such as airports, various ministerial offices, commercial buildings, etc. Even the hospitality sector spaces are adopting sustainable solutions by installing hand dryers with touchless technologies in place of conventional tissues to improve visitor & employee safety as well as environmental concerns. As a result, demand for away-from-home tissues and hygiene products would be limited in the coming years.

Leading Companies Operating in the India Away-From-Home Tissue and Hygiene Industry:

-Kimberly-Clark Corporation

-Procter & Gamble Home Products Ltd

-Unicharm India Pvt Ltd

-Johnson & Johnson India Pvt Ltd

- Ballarpur Industries Ltd

-Nobel Hygiene India Ltd

-Wintex Tissues Ltd

-Wipro Consumer Products Ltd

-Godrej Consumer Products Ltd

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India Away-From-Home Tissue and Hygiene Market Categorization:

The India Away-From-Home Tissue and Hygiene Market exhibits a high degree of fragmentation, categorizing into distinct segments as follows:

By Product Type

-AFH Hygiene

--AFH Adult Incontinence

-AFH Tissue

--AFH Boxed Facial Tissues

--AFH Paper Tableware

---Paper Napkins

---Tablecloths

--Paper Towels

--Wipers

--Toilet Papers

-Other Product Types

By End-User

-Business/industry

-Horeca

-Hospitals/Healthcare

-Public

By Region

-North

-East

-West

-South

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