Nowadays, website builders have made it easy for business owners to create professional websites without the need for any coding skills. There are many tools and platforms available to suit different budgets, technical skills, and business needs.

If you have heard of Wix, it is probably because of their big marketing campaigns with movie stars and big budgets. Their ads tout Wix as fast, fun, easy to use, and stylish. Wix, often called the “Apple” of website builders, promises an easy and affordable experience for everyone.

However, despite the advertising, Wix does not have a very good reputation among SEO experts. Many professionals still think WordPress is better. In fact, most people believe that Wix is ​​not as good as many other content management systems (CMS).

Wix vs WordPress

The biggest difference between Wix and WordPress is that WordPress is a standalone software that you have to install on a web server. Once installed, you can use it to create and manage your site.

Wix, on the other hand, is a tool where you can manage or build your website entirely on Wix.com after signing up. Wix takes care of all the hosting and technical details.

WordPress requires some coding knowledge to set up, but with Wix, you simply drag and drop elements to create your site.

Despite these differences, it’s not easy to say which CMS is better. To help you decide, here are some advantages and disadvantages.

Advantages of Using Wix

1. Good Site Speed

Website speed is very important. According to Google, 53% of mobile users will abandon a site that takes longer than 3 seconds to load. Wix websites are known for being fast, which helps keep visitors on your site.

2. Large Template Collection

Wix offers over 500 templates, covering a wide range of categories. This is great for business owners who don’t want to start from scratch. You can find a template that fits your business and customize it.

3. Easy Drag and Drop Interface

Wix makes it easy for beginners to create a website with its drag and drop interface. It also has a mobile editor, so you can customize your site on mobile devices differently than the desktop version.

Disadvantages of Using Wix

1. Limited Growth Potential

Wix is ​​simple and affordable because you don’t own the domain, templates, or content. If your site grows and needs more features or major changes, it can be difficult to move away from Wix. With WordPress, you have everything and have more flexibility.

2. Wix branding on free plans

If you use Wix's free plan, Wix branding will appear on your site, which can make it look less professional. You also can't add Google Analytics or tracking features unless you upgrade to a premium plan.

3. SEO limitations

Wix websites often focus more on aesthetics than SEO. Google cares more about how your page titles are structured and what information they provide. Many Wix sites ignore these details, which can hurt their search engine rankings.

WebbyCrown: Your Partner in Web Development

WebbyCrown offers professional Wix website development services. Whether you’re starting a new project or improving an existing site, WebbyCrown can help you create a fast, professional, and user-friendly website.

Conclusion

Is Wix worth using for a professional website? It depends on your needs. If you want an easy-to-create, easy-to-publish site, Wix might be right for you. But if you want a site that will perform well for your business and drive sales, you might want to consider other options like WordPress.

If you plan to do more with your website, like e-commerce or blogging, or if you want a unique site, WordPress is great.

So, is designing a website on Wix worth it? The answer depends on you and your business needs. Make sure you understand what you need from a website and plan accordingly. In addition to Wix website development services, WebbyCrown offers Strapi CMS development services and Tailwind CSS services, ensuring your website is both stylish and functional.